All the exciting new Rebel Raw updates in one place.

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Why We Don’t Have Black Friday at Rebel Raw

If you’re reading this, we hope you're enjoying a nice day off, spending time with your favorite people, animals and recovering from a delightful food coma. We’ve gotten some questions on Black Friday for Rebel Raw, so we wanted to share our perspective on why we do not participate in Black Friday. 

Meet Matt Lunalover

Matt Lunalover, co-founder of Rebel Raw, discusses overcoming challenges. He attributes success to resilience, customer-centricity, and continuous learning. Matt emphasizes small wins and adapting to customer needs as key to confidence and growth.

Announcing Rebel Rewards 🎉

Introducing Rebel Rewards, where your loyalty is rewarded. Every order earns points which can be redeemed for a whole range of exclusive perks. Watch your points rack up, and redeem them for exclusive merch, meaty freebies and juicy discounts.

Pure Beef Heart Delight

Our Beef Heart Jerky treats are not just about taste - they're a tribute to simplicity and transparency. Single-ingredient, additive-free, and filler-free, they're the wholesome, honest treats your pets deserve. It's all heart, nothing else!

Our treats made Truth about Pet Food Treats list!

Just released! We are excited and honored to be included in the prestigious Truth about Pet Food Treat List 🥇. This annual list features pet treats that pass an extensive verification process by pet food expert, consumer advocate and founder of Truth about Pet Food, Susan Thixton.

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